1
Account setup
Username, bio, profile picture, cover picture, story highlights, about section and links.2
Visuals
Brand colors, typography, Icons, cover pictures and profile grid.3
Strategy
Identify goals and target audience, tone of voice, positioning, marketing plan and content calendar.4
Curation
Script writing, post design, reels editing, captions and scheduling.5
Management
Engagement, DMs, story interactions and reply to comments.6
Advertising
compaign setup, creative design, ad copy, pixel integration, budget and audience setting.